Capabilities of Long Code, Short Code, and Toll-Free Phone Numbers
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Capabilities of Long Code, Short Code, and Toll-Free Phone Numbers
Section titled “Capabilities of Long Code, Short Code, and Toll-Free Phone Numbers”This article explains the key differences between long code, toll-free, and short code phone numbers for SMS and MMS messaging in Canada and the US.
Capability Comparison
Section titled “Capability Comparison”| Capability | Long Code | Toll-Free | Short Code |
|---|---|---|---|
| Geographic coverage | Can send SMS to any country | Can send SMS to any country | Can only send SMS within the same country as the short code |
| Voice calls | Yes | Yes | No |
| SMS filtering | A2P traffic subject to carrier filtering; US requires A2P 10DLC registration | Must be verified before it can send SMS; unverified toll-free SMS is blocked by US and Canadian carriers | No filtering when compliant with approved use case from short code application |
| SMS throughput | 1 segment/second (cannot be increased) | 3 segments/second by default (can be increased — contact support) | 100 segments/second by default (can be increased — contact support) |
| MMS capability | Yes | Yes | US only, with one-time enablement fee |
Long code (10-digit numbers):
- In the US, A2P 10DLC registration with The Campaign Registry (TCR) is required for business messaging. Unregistered A2P traffic is subject to filtering or blocking by US carriers.
- Canadian carriers have not introduced A2P 10DLC requirements for long codes at this time.
Toll-free numbers:
- A toll-free number must be verified before it can send SMS — carriers block texts from unverified toll-free numbers. Verification needs your business details, your use case with sample messages, and proof of how people opt in, and review can take up to about 5 business days.
- Self-serve toll-free verification is not available in Switchboard yet. Contact SIPSTACK Support to ask about it.
- Some message categories are not permitted on toll-free SMS. See Forbidden Message Categories.
Short codes:
- To send short code SMS in both Canada and the US, you need two separate short codes — one per country.
- Short codes are the best option for high-volume marketing or promotional messaging.